Copywriter Job at Insight Global, Stamford, CT

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  • Insight Global
  • Stamford, CT

Job Description

A creative Copywriter is needed for a fortune 500 company in Stamford, CT to develop engaging campaign ideas centered around entertainment programming. This role plays a key part in bringing television and film content to life through impactful messaging that connects with audiences

Responsibilities

  • Generate innovative campaign concepts that spotlight key themes, characters, and storylines within entertainment programming.
  • Write compelling copy for a variety of marketing assets, including social media posts, digital and print ads, email campaigns, website content, and video scripts.
  • Partner with designers, strategists, and other creatives to ensure campaigns are cohesive, engaging, and aligned with brand goals.
  • Conduct research on entertainment trends and audience behavior to guide creative development and enhance messaging effectiveness.
  • Maintain a consistent brand voice across all platforms, tailoring tone and style to suit different audiences and channels.
  • Present creative concepts and campaign strategies to internal teams and external partners, clearly communicating the vision and expected impact.

Qualifications

  • A bachelor’s degree in marketing, Communications, English, Journalism, or a related field is preferred.
  • 4-5 years of demonstrated experience as a copywriter, with a strong portfolio highlighting conceptual thinking and successful entertainment-driven campaigns.
  • Outstanding writing, editing, and proofreading abilities, with sharp attention to detail.
  • Genuine passion for entertainment, pop culture, and storytelling.
  • Proven ability to craft creative, persuasive copy that inspires audience engagement and action.
  • Comfortable working in fast-paced environments with tight deadlines and high-volume workloads.
  • Strong communication and collaboration skills, with the ability to work effectively across diverse teams.
  • Familiarity with SEO best practices and content optimization for digital visibility is a plus.
  • Familiarity with various marketing platforms and channels, including social media, digital, and email marketing, is a plus.

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